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    • Materialised Ideals: Sizes and Beauty 

      Laitala, Kirsi Maria; Klepp, Ingun Grimstad; Hauge, Benedicte (Linköping University Electronic Press, 2011)
      Today’s clothing industry is based on a system where clothes are made in readyto-wear sizes and meant to fit most people. Studies have pointed out that consumers are discontent with the use of these systems: size designations ...